Precision is everything in diagnostic imaging—and your marketing deserves that same standard: data-driven, patient-centered, and built for measurable results.
What we do
Capture more patients actively searching for MRI, CT, and ultrasound services in the Greater New Orleans area with radiology SEO strategies engineered for local visibility and high-intent traffic.
HIPAA-compliant websites we build for imaging centers don't just look credible—they're engineered to convert Mid-City and Metairie patients into scheduled appointments while showcasing the diagnostic expertise that sets your facility apart.
From targeted Google campaigns to social ads reaching patients across the Northshore and the East Bank, our data-driven approach maximizes ROI on your highest-margin scans and brings acquisition costs down where it counts.
Radiology SEO
Capture more patients actively searching for MRI, CT, and ultrasound services in the Greater New Orleans area with radiology SEO strategies engineered for local visibility and high-intent traffic.
Imaging Center Website Design
HIPAA-compliant websites we build for imaging centers don't just look credible—they're engineered to convert Mid-City and Metairie patients into scheduled appointments while showcasing the diagnostic expertise that sets your facility apart.
Radiology Paid Advertising
From targeted Google campaigns to social ads reaching patients across the Northshore and the East Bank, our data-driven approach maximizes ROI on your highest-margin scans and brings acquisition costs down where it counts.
Radiologists and imaging center directors understand that the RIS and PACS are the operational core of their practice—not an afterthought. PilotPractice has built its CRM to function as a genuine extension of that clinical infrastructure, not another layer of workarounds. The result is deep, reliable connectivity that integrates with the systems your team already depends on every day.
Proprietary CRM, No
White-Label Shortcuts
Generic, white-label marketing platforms have no place in a high-growth radiology group. PilotPractice is a tech-first agency, and KloudMD is the proof: a proprietary, custom-built platform designed from the ground up for the specific demands of imaging centers and radiology practices that are scaling fast.
Uninterrupted Clinical Operations
Disruptions to patient flow are costly—especially when your schedule is packed with high-complexity MRI slots. Our "Zero-Friction" architecture eliminates downtime, hidden "integration fees," and bottlenecks at the front office, so operations stay fluid whether you're running routine screenings or advanced interventional procedures.
HIPAA-First &
RIS-Compatible Security
From the first patient intake form to the final scan reminder, every data point passes through ironclad encryption that exceeds both SOC 2 and HIPAA standards—because sensitive imaging data and your practice's reputation are never things to gamble with.
Unified Ecosystem Support
Conflicting answers from competing software vendors waste time your practice can't afford to lose. PilotPractice provides direct, coordinated support so your CRM and RIS/PACS function as a unified system—one single source of truth for every patient acquisition touchpoint, no finger-pointing required.
Built on official API and HL7-compatible frameworks, our integrations are designed to hold firm through EMR updates, RIS migrations, and scaling events—so your connectivity doesn't degrade the moment your systems evolve.
Leading imaging center owners across Louisiana put their radiology marketing in the hands of PilotPractice.
A diagnostic imaging and radiology center delivering comprehensive MRI, CT, and ultrasound services to patients throughout the New Orleans metropolitan area.
Our Impact:
Over 90 booked appointments in the last 90 days from Google Ads and organic efforts.
300% boost in conversion rates through landing page improvements and radiology lead management.
Get a 360-degree view of your practice’s growth. Monitor your lead flow, ad spend, and online reputation through a single dashboard that integrates:
Direct Imaging LLC, guided by a team of board-certified radiologists, was drawing solid website traffic but watching high-modality conversion rates underperform. PilotPractice overhauled their site with a sharper user experience and optimized lead capture architecture, transforming passive visitors into scheduled patients and establishing a foundation for sustained facility growth.
Healthcare practices are the only clients we serve, which means your growth is never competing for attention against an unrelated industry vertical. PilotPractice is built on a results-first partnership model—one where the precision marketing your imaging specialty demands is exactly what we're here to deliver.
Healthcare Brands
Built and Thriving.
Ad Spend Successfully
Managed Annually
Keywords on the
First Page
In today’s digital world, nearly 80% of patients search online for imaging providers before booking a scan, making a strong online presence critical. Reviews play a major role, with 72% of patients choosing a radiology center based on online feedback and patient testimonials. Social media platforms offer a unique opportunity for patient engagement, with 60% of patients interacting with healthcare brands online to learn about procedure safety and prep.Radiology video content—such as “What to expect during your MRI”—can increase engagement by up to 80%, giving centers the chance to showcase their advanced technology and clinical expertise. SEO is vital, as 97% of patients rely on online searches to find local diagnostic services. To optimize visibility, imaging centers must ensure their websites are optimized for local searches, such as “MRI near me” or “CT scan [City].” Google Ads campaigns targeting specific modalities can drive high-intent traffic, making it easier for patients with scripts to find your facility instantly.
Typically, it takes us just six weeks to launch a clean, user-friendly, high-converting website for your diagnostic center. We've successfully built specialized websites for radiology groups, independent imaging centers, and multi-modality practices nationwide. Our process ensures your site is fully optimized for local SEO, featuring dedicated landing pages for services like 3T MRI, Low-Dose CT, and 3D Mammography to capture patients at the exact moment they receive a physician referral.
Absolutely. In the fast-paced diagnostic environment, a lead that isn't handled quickly is a patient who calls a competitor. All calls, digital script uploads, and appointment inquiries are funneled into our Proprietary Radiology Lead Management System. This helps your scheduling team respond with lightning speed to potential patients and referring physician offices. As a specialized imaging marketing agency, we don't just hand over a list of names; we provide the front-desk training and automated SMS follow-ups necessary to ensure no high-modality scan—from an MRI to a PET/CT—is overlooked.
Because we've done it hundreds of times! As a specialized imaging and radiology marketing agency, we don't waste time "learning" your industry. We already have the high-converting frameworks for MRI, CT, and Mammography landing pages ready to deploy. Our process is streamlined, efficient, and designed to avoid unnecessary delays, allowing us to serve busy radiology practice administrators and medical directors who need to increase scan volume without getting bogged down in the technical weeds of digital marketing.
Pricing starts below $5K. Each website is custom-tailored to your facility, whether you're a single-modality boutique or a multi-location diagnostic group. In the competitive 2026 healthcare market, many agencies charge upwards of $15,000–$30,000 for high-performance sites. Our pricing remains highly competitive because we utilize proprietary radiology frameworks that already account for complex needs like DICOM viewer integrations, secure script upload portals, and modality-specific SEO structure. We provide an enterprise-grade digital presence at a fraction of the cost, ensuring your capital remains focused on your imaging technology.
Onboarding is quick, efficient, and designed to minimize the time your clinical staff spends away from patient care. It begins with a Radiology Kickoff Call and a specialized facility questionnaire. We gather the necessary materials—such as your current modality lists, radiologist sub-specialty bios, and insurance provider lists—to build out your high-performance campaigns. We provide a comprehensive digital audit of your local market competitors (including nearby hospital systems), a clear strategic roadmap,
Absolutely. Your dedicated account manager is always just a message away, and we respond to all requests within 24 hours to ensure your diagnostic schedule stays full. Our goal as your specialized radiology marketing agency is to provide ongoing, proactive support for your imaging center's growth. Whether you need to launch a last-minute promotion for Self-Pay Heart Scans or update your 3T MRI prep instructions on the fly.
Yes! Our proprietary Radiology Lead Management System is included at no extra cost. It is purpose-built to handle the unique workflow of a diagnostic center—from tracking initial MRI inquiries to managing digital script uploads. Unlike generic CRMs, ours is designed to streamline lead management, automated follow-ups for scan prep instructions, and seamless appointment booking. This helps your front-office staff run a more efficient operation, reducing "no-shows" and ensuring that every patient referred to your facility actually makes it onto the gantry.
Not necessarily. If your current site is mobile-responsive and allows patients to easily find your imaging modalities (like 3T MRI, 64-slice CT, or 3D Mammography), we may be able to simply optimize what you have. However, you should consider:
PilotPractice builds tailored marketing strategies for imaging centers and radiologists in New Orleans and the surrounding region—strategies that generate higher-quality modality leads, grow patient volume, and streamline clinical operations so your scanners stay productive.
High-intent searches for MRI, CT, and PET scans represent your highest-revenue opportunities. We make sure those searches consistently lead patients to your facility, keeping your most capital-intensive assets booked and revenue-generating.
New Orleans's aging and medically underserved communities represent significant demand for preventative care. Our campaigns position your center as the region's go-to destination for Mammography, Lung LDCT, and Cardiac Calcium Scoring—capturing that volume and building long-term patient loyalty.
Modality-specific preparation is critical to scan quality and patient satisfaction. Our integrated KloudMD CRM automates fasting instructions, contrast safety reminders, and appointment confirmations so patients arrive at your suite ready—reducing delays and protecting your schedule.
Know exactly which modalities and referring physicians are generating your most profitable scan volume. We track marketing spend at that granular level, giving you the clarity to make smarter investment decisions and sustain a clear ROI.
Our Integrated CRM for
Radiology &
Imaging Centers
KloudMD is a powerful lead management system specifically engineered to streamline the operations of high-volume imaging centers and radiology groups. With features tailored to improve modality efficiency, it includes specialized appointment scheduling, digital patient intake, and a secure portal for sensitive health communications.
Administrative burden is one of the fastest ways to erode scanner utilization and patient experience. KloudMD addresses that directly—automating MRI safety checklists, CT fasting instructions, and mammography screening recalls so your radiology team can stay focused on diagnostic care rather than paperwork. Whether your New Orleans imaging center is working to grow its preventative screening volume, deepen retention among chronic diagnostic patients, or expand a physician referral network across Jefferson and Orleans parishes, KloudMD delivers the workflow optimization and lead management tools to make it happen.
Serving Imaging Center practices across New Orleans and the surrounding area. Reach out and let’s grow your practice.
650 Poydras St, Suite 1400, New Orleans, LA 70130
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