Performance Marketing Agency
for Plastic and Cosmetic Surgeons in Cleveland, OH

Book a Demo
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Dr. Gregory Lakin, M.D. Founder and Plastic Surgeon,
Illuum, Novi, MI

The only marketing agency 100% specialized in plastic surgeons

Plastic Surgery Websites That Bring Patients

Driving Results for the Best in Plastic Surgery

They Trust PilotPractice as their growth partner

Dr. Jason Mussman

Regency Specialties

Dr. Victoria Veytsman, DDS

Cosmetic Dental Studios
NYC & Beverly Hills

Dr. Morad Askari

Revive Plastic Surgery

Dr. Ann Jayaram

Ellevate MD

Dr. Samir S. Rao

CPS Docs

Dr. Juan Gargiulio

Age Focus Cosmetic Surgery

Google Ads for Plastic Surgeons

No two plastic surgery practices in Cleveland are built alike — and that's exactly how we approach our marketing strategies. Whether your focus is facial rejuvenation, body contouring, breast procedures, or male aesthetics, PilotPractice builds a focused, procedure-specific plan designed to bring you more of the cases you actually want to perform.

For some surgeons, the goal is filling the OR with procedures they genuinely love. For others, it's about leaning into the highest-margin cases that move the business forward. Whatever drives your practice, we align your marketing strategy to match — not the other way around.

Mommy Makeover Google Ads
Tummy Tuck Google Ads
Blepharoplasty Google Ads
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What we do

Unlock Practice Growth with Our Proven Plastic Surgery Blueprint

Plastic Surgery SEO

Strengthen your visibility online and bring more qualified patients through your door.

Plastic Surgery Website

Positioning your practice as a recognized leader in Cleveland's competitive aesthetic market starts with content that earns trust. We develop procedure-focused material that showcases your clinical expertise and gives prospective patients the confidence to choose you.

Plastic Surgery Paid Ads

Put your advertising budget to work with precision-targeted campaigns that deliver measurable traffic from high-intent surgical prospects.

Social Media Management

Engage with your audience and enhance your brand presence on social media platforms.

Plastic Surgery CRM

From first inquiry to booked procedure, our advanced CRM solution brings structure and efficiency to your patient management process.

Email Marketing

Put your advertising budget to work with precision-targeted campaigns that deliver measurable traffic from high-intent surgical prospects.

Plastic Surgery SEO

Strengthen your visibility online and bring more qualified patients through your door.

Plastic Surgery Website

Positioning your practice as a recognized leader in Cleveland's competitive aesthetic market starts with content that earns trust. We develop procedure-focused material that showcases your clinical expertise and gives prospective patients the confidence to choose you.

Plastic Surgery Paid Ads

Put your advertising budget to work with precision-targeted campaigns that deliver measurable traffic from high-intent surgical prospects.

Social Media Management

Engage with your audience and enhance your brand presence on social media platforms.

Plastic Surgery CRM

From first inquiry to booked procedure, our advanced CRM solution brings structure and efficiency to your patient management process.

Email Marketing

Put your advertising budget to work with precision-targeted campaigns that deliver measurable traffic from high-intent surgical prospects.

Book a Demo

Our Proprietary CRM is Officially Authorized to Integrate with all EMRs

Cleveland's health system landscape is expansive — from the Cleveland Clinic to University Hospitals — and plastic surgery practices here need tools that integrate cleanly into sophisticated clinical environments. KloudMD™, our proprietary CRM, isn't just bolted on top of your existing setup. It's engineered as a reliable extension of your workflow, connecting deeply with the EMR systems plastic surgeons actually use rather than forcing clunky workarounds.

IDEXX Neo Banner
AdvancedMD Banner
Advantage+ Banner
Athena Health Banner
Clooud 9 Software Banner
AVI mark Banner
Booker by Mindbody Banner
Carestream Dental Banner
ClienTrax Banner
Complete Clinic Software Banner
Compulink Banner
Pulse Banner
Curve Dental Banner
Day Smart Vet Banner
Dental EMR Banner
Denticon Cloud Based Practice Management Software Banner
DentiMax Banner
Dentrix Ascend Banner
Dentrix Banner
Dolphin Imaging & Management Solutions Banner
Dr Chrono by Ever Health Banner
DSN Banner
DVMAX Banner
Eagle soft a Patterson Technology Banner
Easy Dental Banner
E Clinical Works Banner
EDDSON Banner
Eyefinity a vsp vision company Banner
EZY Vet Banner
Fuse Banner
Hospital & Veterinary Management System Banner
Impromed Banner
Infinite VT Banner
Intravet a Patterson Technology Banner
Mac Practice Banner
Maximeyes Banner
Mind Body Banner
ModMed Banner
Na Vetor a Patterson Technology Banner
Nextech Banner
Nextgen Healthcare Banner
Crossfire Banner
Link Software for Optometry Banner
OMSVISION Banner
Open Dental Software Banner
Ortho2 Banner
Practice Web Helping Dentists Thrive! Banner
Provet Cloud Banner
Totalmd Banner
TRAKnet Powered by NEMO Health Banner

Proprietary CRM, No White Label

Generic, white-label software isn't part of how we operate. PilotPractice is a tech-first agency, and that means our platform — custom-built and proprietary — is designed from the ground up to meet the high-touch demands that plastic surgery practices require.

HIPAA-First Security

Patient privacy isn't negotiable, and neither is our commitment to it. Every interaction flowing through our system is protected by ironclad encryption that exceeds SOC 2 and HIPAA standards, keeping your clinical data and your patients' sensitive information fully secure.

Uninterrupted Practice Operations

Our "Zero-Friction" architecture means your front desk keeps running, patient flows stay uninterrupted, and there are no hidden "integration fees" waiting for you when we connect to your existing software stack.

Unified Ecosystem Support

When your CRM and Practice Management System need to work together, the last thing you need is two vendors pointing fingers at each other. Our team provides direct, coordinated support to make sure everything runs in sync from day one.

Future-Proof APIs

Future-Proof APIs

Official API frameworks are the foundation of every integration we build — so your data stays synced, your connections stay stable, and a software update or a new Cleveland-area location never breaks your setup.

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See if Your Electronic Medical Record (EMR)
Integrates With Our System (CRM)

Keep your system. Lose the busywork

Everything You Need to Take the
Busywork Off Your Team’s Plate

Online Booking
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
Messaging
Reminders
Review Requests
Patient Intake Forms
Centralized Patient Records
Appointment Deposits
Scheduling
Online Booking
Marketing Performance
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
platform
Communications
Messaging
Reminders
Review Requests
Forms
Patient Intake Forms
Centralized Patient Records
Payments
Appointment Deposits

We Know the Plastic Surgery Industry Inside and Out

We specialize in marketing high-ticket procedures.
Liposuction
Gynecomastia
Breast Augmentation
Facelift
Awake Procedures
Tummy Tuck
Mommy Makeover
Liposuction
Gynecomastia
Breast Augmentation
Facelift
Awake Procedures
Tummy Tuck
Mommy Makeover
Liposuction
Gynecomastia
Breast Augmentation
Facelift
Awake Procedures
Tummy Tuck
Mommy Makeover

Fill Your Calendar with Our Proprietary
Plastic Surgery Lead Management System (CRM)

Turning site visitors into booked surgical consultations is where our system shines. Prospective patients can text your practice directly, request consultations, and ask about specific procedures — from rhinoplasty to breast augmentation to body contouring — all in real time, without friction.

An active consultation room and a full OR schedule start with removing friction from the patient journey. We streamline the initial inquiry process and automate follow-up so your surgical calendar stays at peak capacity.

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Collect Patient Information

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1-Click Digital Intake Forms

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Automated SMS & Email Follow-Ups

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Transparent Out-of-Pocket Pricing

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Instant Surgical Estimates

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Call Tracking & Recording

Social Media Marketing for Plastic Surgeons

Your social media is handled. Your patients are your focus.

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Monthly Newsletter, FB ads
Retarget and Re-engage

Facebook Ad Retargeting

Monthly Email Blast

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Real Results from Real Plastic Surgeons

Leading plastic surgery clinics across Cleveland trust PilotPractice to drive their marketing forward

Illuum Cosmetic Surgery Case Study

Novi, MI Lead Surgeon: Dr. Gregory Lakin, M.D.

The Challenge:

Illuum was performing world-class surgeries — including their signature Silhouetch℠ High-Definition Liposuction — but their digital presence wasn't reflecting their clinical excellence or capturing the high-intent aesthetic market in Michigan.

Dr. Gregory Lakin, M.D.

Founder and Novi, MI Lead Surgeon

The Results:

$1M+ Annual Revenue Growth:
Directly attributed to optimized digital acquisition channels.

790% Traffic Explosion: We took Illuum from local obscurity to a digital powerhouse in just 12 months.

300% Conversion Boost: By overhauling landing pages for high-value procedures (Mommy Makeovers, BBLs, and Tummy Tucks) and implementing the KloudMD™ CRM to ensure no lead was left behind.

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Dr. Gregory Lakin, M.D.

Founder and Novi, MI Lead Surgeon

SEO Case Study: Plastic Surgery Practice Ranks For Top Surgery Keywords

  • Breast Implant Removal in Philadelphia | Ranks #1
  • Gynecomastia in Philadelphia | Ranks #1
  • Breast Augmentation in Philadelphia | Ranks #3
  • Liposuction in Philadelphia | Ranks #2
  • Plastic Surgeon in Philadelphia | Ranks #3

The right keywords keep a steady, qualified stream of patients coming to your practice month after month.

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Reporting, All in One Place

Get a 360-degree view of your practice’s growth. Monitor your lead flow, ad spend, and online reputation through a single dashboard that integrates:

  • Paid Media: Meta & Google Ads
    performance.
  • SEO Health: Google Search
    Console & Analytics.
  • Practice Vitals: Lead volume,
    missed calls, and patient reviews.
Book a Demo

Why Top Plastic Surgery Practices
Trust Pilotpractice

Plastic Surgery Marketing Experts

Aesthetic medicine is a specialty, and marketing for it demands the same level of precision. PilotPractice brings procedure-level knowledge — from rhinoplasty to body contouring — and builds campaigns that are designed exclusively around plastic surgery practices. No generalist templates, no guesswork, just strategies proven to generate results in competitive markets.

Transparent Reporting, Clear ROI

Every dollar you invest is accounted for. We provide transparent reporting that details exactly how your budget is being allocated and what it's producing — with every strategic decision grounded in comprehensive data analysis to deliver measurable ROI.

Custom Strategies for Plastic Surgeons

A practice in Beachwood focused on high-end facial procedures has very different marketing needs than a surgical center serving patients across the west side suburbs of Cleveland. No two practices are the same — and your marketing shouldn't be either. PilotPractice designs campaigns built around your specific procedures, patient demographics, and long-term goals.

Lead Management Designed for Aesthetic Practices

In aesthetic medicine, how fast your team responds to an inquiry can determine whether a patient books with you or your competitor down the street. Our plastic surgery marketing solutions include automated lead management systems that capture inquiries, nurture them through email and SMS, and keep your team ready to respond fast — so fewer leads slip away and more consultations get booked.

Plastic Surgery Marketing Experts

Aesthetic medicine is a specialty, and marketing for it demands the same level of precision. PilotPractice brings procedure-level knowledge — from rhinoplasty to body contouring — and builds campaigns that are designed exclusively around plastic surgery practices. No generalist templates, no guesswork, just strategies proven to generate results in competitive markets.

Transparent Reporting, Clear ROI

Every dollar you invest is accounted for. We provide transparent reporting that details exactly how your budget is being allocated and what it's producing — with every strategic decision grounded in comprehensive data analysis to deliver measurable ROI.

Custom Strategies for Plastic Surgeons

A practice in Beachwood focused on high-end facial procedures has very different marketing needs than a surgical center serving patients across the west side suburbs of Cleveland. No two practices are the same — and your marketing shouldn't be either. PilotPractice designs campaigns built around your specific procedures, patient demographics, and long-term goals.

Lead Management Designed for Aesthetic Practices

In aesthetic medicine, how fast your team responds to an inquiry can determine whether a patient books with you or your competitor down the street. Our plastic surgery marketing solutions include automated lead management systems that capture inquiries, nurture them through email and SMS, and keep your team ready to respond fast — so fewer leads slip away and more consultations get booked.

Book a Demo
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Dr. Navjot Singh

Just Go Lipo

We've been working with PilotPractice for over three years, ever since we opened our practice in Arizona. They've been incredibly helpful in growing our business through our website, organic traffic, PPC, and SEO. They're always responsive and dedicated to meeting our needs.

Plastic Surgery
Marketing Experts

Growth is the only outcome we're working toward. PilotPractice works exclusively with healthcare practices, which means your success is our singular priority — no divided attention across industries. We build a true partnership by delivering the precision marketing your specialty requires.

100+

Plastic Surgery Brands
Built and Thriving.

10M+

Ad Spend Successfully
Managed Annually

3500+

Plastic Surgery Keywords on the
First Page

The Growing Plastic Surgery Industry
& The Need for a Strong Online Presence

Industry Overview

The plastic surgery market is rapidly growing, expected to exceed $100 billion by 2030. With over 15 million procedures performed annually in the U.S., demand for both cosmetic and reconstructive surgeries is on the rise.The increase in minimally invasive treatments like tox and fillers iscontributing to the market’s expansion. However, this growth has led to intense competition. More practices are entering the market, making patient acquisition and retention more challenging. Patients have many ...
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Why a Strong Online Presence is Crucial

Patients research online first, with over 77% searching for a surgeon before booking an appointment. Reviews matter—91% of patients read them before choosing a provider. Social media is just as important, as 70% of patients follow practices on Instagram, and v...
Read more

Marketing Agency for
Plastic Surgeons, The FAQs

Do I need a new website for my plastic surgery practice?

In Cleveland's increasingly competitive aesthetic market, your website is often a prospective patient's very first impression of your practice. If that site looks outdated, doesn't perform well on mobile, or fails to project a high-end, luxurious feel, you're handing those patients to competitors. A high-converting site must build immediate trust, showcase beautiful galleries, and offer a seamless intake flow for consultation requests.

How long does PilotPractice take to build a website?

Premium, conversion-optimized websites built in 4–6 weeks — that's our commitment. We move at light speed to deliver your practice a world-class digital presence without the drawn-out timelines that slow other agencies down.

How much is a new website going to cost me?

A complete website transformation — full redesign and intake page overhaul — is $5,000. That investment ensures your practice projects a professional, high-end image that reflects the quality of your surgical results from the moment a Cleveland-area patient lands on your page.

How long before marketing campaigns bring more patients?

Results don't have to wait for a finished website. We typically launch your Google Ads campaigns after just 2 weeks, so high-intent leads for surgical consultations start moving in while we complete the full site build.

Will PilotPractice handle all my marketing leads?

Qualified leads are only half the equation — your front desk team closes the loop. We give every team member their own KloudMD credentials so they can track, manage, and follow up with leads effectively, keeping your booking rate as high as the quality of leads we're delivering.

Is your CRM included in your marketing package?

Yes — KloudMD is a core part of what we provide, not an add-on. It's specifically engineered for plastic surgery workflows, with features like photo upload capabilities for virtual consultations and automated follow-ups built around high-value surgical leads.

Is PilotPractice always available to assist my team?

Think of us as a dedicated growth partner embedded in your practice's success. While we don't offer 24/7 on-demand phone support, you get consistent, attentive service through dedicated account managers and scheduled strategy sessions that keep your campaigns performing at their peak.

What is the onboarding process like with PilotPractice?

Yes. From the first click to the first scheduled appointment, our integrated CRM tracks every inquiry — so no prospective patient slips through the cracks at any stage of the process.

Can you also help us grow our MedSpa services?

Absolutely. Non-surgical revenue is a real growth lever for Cleveland-area plastic surgery practices, and we know how to activate it. Whether it's Botox, fillers, or laser treatments, we build specific funnels to keep your MedSpa chairs full and your surgical pipeline steady.

What is the onboarding process like?

Efficient and thorough — that's how our onboarding runs. We begin by gathering your technical credentials and business documentation (including your EIN for Google verification), launch your Google Ads within the first two weeks, and have your new website live by week six.

Can you help expand into other services?

Yes. Whether you're bringing on a new surgeon, adding a location in a suburb like Westlake or Solon, or launching a new service line like medical weight loss (GLP-1), our marketing framework and KloudMD CRM are designed to scale right alongside your practice.

Ready to Grow Your Plastic Surgery Practice?

The specialists at PilotPractice understand that plastic surgery marketing isn't one-size-fits-all. We craft personalized strategies built around the specific needs, procedures, and patient base of your practice.

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Real Client Testimonial
PilotPractice in Action
KloudMD Dashboard

Discover KloudMD

Our Integrated CRM for Plastic Surgery Practices

KloudMD™ is a powerful lead management system specifically engineered to streamline the operations of high-volume plastic and reconstructive surgery centers. With features tailored to the aesthetic journey, it includes specialized consultation scheduling, digital patient intake with photo upload capabilities, and a secure portal for sensitive clinical communications. By automating administrative tasks — like sending pre-op instructions, managing surgical waitlists, and coordinating post-op follow-ups — KloudMD™ helps practices enhance the patient experience, manage high-value leads efficiently, and focus on delivering top-tier surgical results. Whether you're looking to grow volume for signature procedures like Mommy Makeovers and Rhinoplasty, improve the conversion of elective consultations, or scale your practice across multiple surgical suites in the greater Cleveland area, KloudMD™ is the ideal solution for optimizing your workflow and boosting patient conversion rates.

Your Plastic Surgery Marketing Partner in Cleveland, OH

Serving Plastic Surgery practices across Cleveland and the surrounding area. Reach out and let’s grow your practice.

600 Superior Ave, Cleveland, OH 44114
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Precision Marketing. Proprietary CRM. Proven Success.

Turn every call into a booked visit