Performance Marketing Agency
For Mental Health Practices in Minneapolis, MN

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Erin Jones, FNP, PMHNP Founder and Psychiatric Nurse Practitioner
Revival Psychiatry - Mesa, AZ

Mental health practices have unique marketing needs and we
understand the nuances of the industry.

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Mental Health Websites That Bring Patients

Driving Patients for Therapy, Spravato, Medication Management and TMS

They Trust PilotPractice as their growth partner

Archway Psychotherapy

Olathe, KS

Revival Psychiatry

Mesa, AZMesa, AZ

Mindset TMS

Greeley, CO

Google Ads for Mental Health

No two mental health practices are built the same — and that's especially true in a city like Minneapolis, where providers range from solo therapists in Uptown studios to multi-provider behavioral health clinics serving the broader Twin Cities metro. The strategy we build for your practice reflects exactly that kind of specificity. Whether you offer psychiatry, ADHD evaluations, trauma-focused therapy, or integrative mental wellness programs, we design campaigns that pull in the clients who are genuinely the right fit for your work. Sometimes that means leaning into the services that bring you the most satisfaction. Other times, it means scaling the revenue-generating programs that make growth sustainable. In every case, your vision and goals drive the direction — not a template.

Medication Management Google Ad
Spravato (Ketamine Therapy) Google Ads
Exomind TMS Google Ad
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What we do

Drive Measurable Growth with Our Evidence- Based Marketing Strategy for Mental Health Clinics

Mental Health SEO

Bring your clinic to the top of search results and connect with Minneapolis residents who are actively looking for mental health support right now.

Mental Health Website Design

HIPAA-compliant, professionally designed websites that accurately represent your clinical expertise and give prospective patients in the Twin Cities the confidence to take that first step.

Psychiatric & Therapy Paid Ads

Put your practice in front of the right people at the right moment with efficient, conversion-focused ad campaigns built for the Minneapolis market.

Social Media Management

Build a meaningful online presence throughout the greater Minneapolis area with empathetic, well-researched content that speaks directly to what your patients are navigating.

Mental Health CRM

Replace the patchwork of spreadsheets and phone tags with a CRM purpose-built for behavioral health — one that handles intake, scheduling, and follow-up without adding administrative burden.

Therapists & Psychiatrists Email Marketing for

Keep prospective patients engaged from first inquiry to first appointment using thoughtful, patient-centered email sequences designed around the mental health care journey.

Mental Health SEO

Bring your clinic to the top of search results and connect with Minneapolis residents who are actively looking for mental health support right now.

Mental Health Website Design

HIPAA-compliant, professionally designed websites that accurately represent your clinical expertise and give prospective patients in the Twin Cities the confidence to take that first step.

Psychiatric & Therapy Paid Ads

Precision-targeted ad campaigns built specifically for behavioral health practices — reaching more of the right clients across Minneapolis, St. Paul, and the surrounding suburbs.

Social Media Management

Engage with your audience and enhance your brand presence on social media platforms.

Mental Health CRM

Replace the patchwork of spreadsheets and phone tags with a CRM purpose-built for behavioral health — one that handles intake, scheduling, and follow-up without adding administrative burden.

Therapists & Psychiatrists Email Marketing for

Keep prospective patients engaged from first inquiry to first appointment using thoughtful, patient-centered email sequences designed around the mental health care journey.

Book a Demo

Built for Mental Health: Secure, Proprietary, and Seamless

We know your EMR is the heartbeat of your practice. That's why KloudMD™, our proprietary CRM, isn't just another software layer — it's a powerful extension of your existing clinical workflow, designed to complement the systems you already rely on, not compete with them.

Continuity of care and administrative ease aren't luxuries in the mental health space — they're requirements. We've moved well past clunky workarounds to offer deep, dependable connectivity with the practice management and telehealth platforms that behavioral health clinics across the Minneapolis metro use most.

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Proprietary CRM, No White Label

At our core, we are a technology-first agency. That means no white-label software borrowed from a general-purpose vendor — instead, a proprietary platform engineered from the ground up for the sensitive, high-touch demands of mental health and behavioral health practices.

HIPAA-First Security

Trust is the currency of mental health care, and protecting it starts with how you handle data. Every interaction that moves through our system is secured with ironclad encryption that meets and exceeds both SOC 2 and HIPAA standards, keeping your clinical records and your patients' private information fully protected.

Uninterrupted Practice Operations

Our 'Zero-Friction' architecture means your practice keeps moving without interruption. No downtime for your intake coordinators, no disrupted patient flows, and no surprise 'integration fees' when connecting KloudMD™ to the EMR or scheduling software your team already uses.

Unified Ecosystem Support

When something breaks down between your CRM and your practice management system, the last thing you need is vendors blaming each other. Our team steps in as the single point of coordination, making sure KloudMD™ and your clinical software work in lock-step — so your staff can stay focused on patients, not troubleshooting.

Future-Proof APIs

Future-Proof APIs

Every integration we build uses official API frameworks, meaning your data connections stay stable and your patient records remain accurately synced — whether your clinical software pushes an update, you bring on additional providers, or you expand to a second location in the metro.

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See if Your Electronic Medical Record (EMR)
Integrates With Our System (CRM)

Keep your system. Lose the busywork

Everything You Need to Take the
Busywork Off Your Team’s Plate

Online Booking
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
Messaging
Reminders
Review Requests
Patient Intake Forms
Centralized Patient Records
Appointment Deposits
Scheduling
Online Booking
Marketing Performance
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
platform
Communications
Messaging
Reminders
Review Requests
Forms
Patient Intake Forms
Centralized Patient Records
Payments
Appointment Deposits

We Know the Mental Health Industry Inside and Out

We specialize in marketing high-ticket treatments.
Rehab Center
Therapy
Couples Counseling
Teen Therapy
PHP
OP
Medication Management
TMS
Ketamine Infusions
Spravato
Addiction Treatment
Rehab Center
Therapy
Couples Counseling
Teen Therapy
PHP
OP
Medication Management
TMS
Ketamine Infusions
Spravato
Addiction Treatment
Rehab Center
Therapy
Couples Counseling
Teen Therapy
PHP
OP
Medication Management
TMS
Ketamine Infusions
Spravato
Addiction Treatment

Fill Your Chairs with Our Proprietary
Mental Health Lead Management System (CRM)

Turn website visitors into scheduled patients without friction. Prospective clients can text your practice directly, request an initial consultation, or ask about specialized programs — all in real time, without waiting on hold or navigating a confusing contact form.

A streamlined intake process means your providers' schedules stay consistently full while every new patient still receives the attentive, professional first impression that mental health care demands. We help you scale capacity without sacrificing the experience that keeps patients coming back.

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Collect Patient Information

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1-Click Digital Intake Forms

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Automated SMS & Email Follow-Ups

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Transparent Insurance & Out-of-Pocket Pricing

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Instant Surgical Estimates

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Call Tracking & Recording

Real Results from Real Mental Health Providers

Leading psychiatry and therapy practices across the country trust PilotPractice to grow their patient rosters and build operational systems that actually hold up under volume.

Revival Psychiatry
2x Patient Volume via Targeted Spravato® Marketing

The Challenge Revival Psychiatry struggled to reach high-intent patients for specialized treatments like Spravato®. Their digital presence wasn’t capturing the specific “treatment-resistant” audience needed to scale their interventional practice.

The Strategy: The Growth System We moved beyond generic psychiatric marketing to a high-performance clinical engine.

Book a Demo

Attract: Launched precision Google and Meta Ads specifically engineered for Spravato® search intent, bypassing low-value traffic.

Capture: Optimized their digital platform to bridge the gap between aesthetic excellence and clinical authority, ensuring immediate patient trust.

Convert: Integrated our Proprietary CRM to automate the complex intake and insurance lead-nurturing process.

The Results

Within the first 90 days, the 'Attract and Convert' system delivered measurable shifts in their acquisition metrics:

  • 100% Increase in Intake: Successfully doubled their patient volume through targeted ad campaigns.
  • Scalable ROI: Lowered patient acquisition costs by pre-qualifying leads through sophisticated funnel design.
  • Market Authority: Positioned Revival as the premier regional provider for advanced interventional mental health.

Reporting, All in One Place

Get a 360-degree view of your practice’s growth. Monitor your lead flow, ad spend, and online reputation through a single dashboard that integrates:

  • Paid Media: Meta & Google Ads
    performance.
  • SEO Health: Google Search
    Console & Analytics.
  • Practice Vitals: Lead volume,
    missed calls, and patient reviews.
Book a Demo

Why Top Mental Health Practices
Trust Pilotpractice

Mental Health Practice Marketing Expertise

Minneapolis has a robust and competitive behavioral health market, with major health systems, community clinics, and independent providers all competing for the same patients. Unlike general marketing firms that treat your practice like any other local business, we work exclusively in mental health — which means we already understand the therapeutic landscape, patient sensitivities, and the strategies that actually move the needle.

Full Transparency

Every dollar you invest in marketing should be traceable to an outcome. We deliver clear, granular reporting on how your budget is allocated and what it produces — so every strategic decision is grounded in real data and pointed toward measurable growth.

Custom-Tailored Strategies

Cookie-cutter campaigns don't reflect the character of your practice or the community you serve. We build personalized marketing strategies designed around your specific services, your ideal patient profile, and the growth goals that matter most to you.

Optimized Lead Management

No lead should quietly disappear after the first inquiry. Our automation and follow-up systems keep every prospective patient engaged and moving through the intake process — converting interest into booked appointments while keeping your operations running smoothly in the background.

Mental Health Practice Marketing Expertise

Minneapolis has a robust and competitive behavioral health market, with major health systems, community clinics, and independent providers all competing for the same patients. Unlike general marketing firms that treat your practice like any other local business, we work exclusively in mental health — which means we already understand the therapeutic landscape, patient sensitivities, and the strategies that actually move the needle.

Full Transparency

Every dollar you invest in marketing should be traceable to an outcome. We deliver clear, granular reporting on how your budget is allocated and what it produces — so every strategic decision is grounded in real data and pointed toward measurable growth.

Custom-Tailored Strategies

Cookie-cutter campaigns don't reflect the character of your practice or the community you serve. We build personalized marketing strategies designed around your specific services, your ideal patient profile, and the growth goals that matter most to you.

Optimized Lead Management

No lead should quietly disappear after the first inquiry. Our automation and follow-up systems keep every prospective patient engaged and moving through the intake process — converting interest into booked appointments while keeping your operations running smoothly in the background.

Book a Demo

Revival Psychiatry Website Overhaul

Your digital presence shapes the first impression every potential patient forms about your practice. Here's how we made that impression work harder.

Mental Health Marketing Experts

Results are the foundation of everything we do together. We work exclusively with specialized healthcare practices, which means the growth and stability of your therapeutic caseload isn't one priority among many — it's the only one.

100+

Mental Health Brands Built and Thriving.

10M+

Ad Spend Successfully
Managed Annually

3500+

Mental Health Keywords Ranking on the First Page

The Growing Mental Health Industry & The Need for a Strong Online Presence

Industry Overview

The mental health industry is growing rapidly, with the global market projected to reach $573.75 billion by 2033, driven by increased awareness and a rise in conditions like anxiety and depression. In the U.S., the behavioral health market is expected to grow from $92.14 billion in 2025 to $132.46 billion by 2032, highlighting strong demand. As this market expands, effective digital marketing has become crucial for mental health practitioners. Having a robust online presence helps attract more p...
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Why a Strong Online Presence is Crucial Mental Health Practices

In today’s digital age, over 70% of people search online for mental health professionals before booking an appointment, making a strong online presence essential. Patient reviews are particularly influential, with 85% of individuals choosing a mental health provider based on online feedback. Social media engagement is also crucial, with 63% of patients interacting with healthcare providers on platforms like Instagram and Facebook. Video content can boost engagement by up to 80%, helping mental h...
Read more

Marketing Agency for Mental
Health Practice FAQs

The questions we hear most from mental health practice owners across the Twin Cities who are ready to see real marketing results:

Do I need a new website for my mental health practice?

If your current website is losing potential patients before they ever reach out — whether because it looks dated, buries your insurance information, or makes scheduling feel like an obstacle — a new site isn't optional. In mental health, your website functions as your digital front door, and in a competitive market like Minneapolis, that door needs to open smoothly, build trust immediately, and move visitors toward intake without friction.

How long does PilotPractice take to build a website for a mental health clinic?

A complete website build typically runs 6–8 weeks from kickoff to launch. We move efficiently to get your practice visible online quickly, while making sure every page is optimized for search performance and built to convert the visitors who find you.

Why are we faster than other mental health marketing agencies?

We are a specialized agency and software company staffed by an in-house team of developers, designers, and healthcare copywriters. Because our focus never drifts outside the healthcare sector, we don't spend your time getting up to speed on your industry — the frameworks, integrations, and compliance requirements are already built into how we work.

How much does a new mental health practice website cost?

Our standard website setup is $5,000. That investment covers a full redesign of your site and intake pages, delivering a professional digital presence that's technically ready to handle high-volume traffic from day one.

How soon will marketing campaigns bring in more patients?

SEO builds authority over time, but our Google Ads campaigns are engineered to generate qualified leads much sooner. Most practices begin seeing an increase in patient volume shortly after the initial optimization phase wraps — bridging the gap while long-term organic rankings take hold.

Will PilotPractice handle all my marketing leads?

We provide the platform and the leads — but your front desk team is the critical link that closes the loop. Every team member receives their own KloudMD credentials, giving them the tools to track, manage, and follow up with every inquiry so no prospective patient slips away unanswered.

Is the CRM included in my marketing package?

Yes — KloudMD, our proprietary CRM, is a core component of what we offer. It connects directly to your website and marketing campaigns, automating lead capture and simplifying the patient intake process from the moment someone first reaches out.

Is PilotPractice always available to assist my team?

We operate as a dedicated partner to your practice. While we don’t offer on-demand 24/7 phone support, we provide consistent support through our account managers and scheduled strategy meetings to ensure your marketing is always performing at its peak.

What is the onboarding process with PilotPractice?

Onboarding is built to be both thorough and efficient. We start by gathering your technical credentials and key business documentation — including your EIN for Google verification — then move into Phase 1, the Website Build. Once you're ready to scale, we transition into Phase 2 and activate the full marketing system.

Ready to grow your
mental health practice?

The Minneapolis mental health market rewards practices that build genuine trust online before a patient ever picks up the phone. PilotPractice's behavioral health marketing specialists design strategies tailored to your specific practice — connecting you with the right patients, differentiating you in a crowded market, and showcasing the clinical expertise that sets you apart.

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PilotPractice in Action
KloudMD Dashboard

Discover KloudMD™:

The Integrated CRM Built for Mental Health Practices

KloudMD™ is a lead management system built specifically for the operational demands of high-volume mental health and behavioral health centers. Its feature set follows the full arc of the therapeutic relationship — from specialized intake scheduling and digital patient screening with secure document upload to a private portal designed for sensitive clinical communications.

Administrative tasks that eat into clinical time — pre-appointment reminders, waitlist management for specialized programs, follow-up care coordination — are handled automatically by KloudMD™, freeing your team to focus on delivering strong patient outcomes rather than chasing paperwork.

Whether your goal is to fill more individual therapy and psychiatry slots, improve how your practice converts new inquiries, or build the infrastructure needed to expand across multiple Twin Cities locations, KloudMD™ gives you the workflow optimization and patient acquisition tools to get there.

Your Mental Health Marketing Partner in Minneapolis, MN

Serving Mental Health practices across Minneapolis and the surrounding area. Reach out and let’s grow your practice.

120 South 6th St 23rd floor, Minneapolis, MN 55402
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Precision Marketing. Proprietary CRM. Proven Success.

Turn every call into a booked visit