Performance Marketing Agency
For Dentists & Oral Surgeons in Salt Lake City, UT

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Attract More High-Value Patients to Your Salt Lake City Dental Practice.

Driving Surgical Growth for the Best in Orthopedics

Growth-focused dental practices in the Salt Lake City area trust PilotPractice as their strategic partner.

Dr. Victoria Veytsman, DDS

Cosmetic Dental Studios
NYC & Beverly Hills

Dr. Thomas Sansone, DDS

Urgent Dental Care, NY and FL
4 locations

Dr. Prasad Sanku, DDS

One Family Dental

Universal Dentistry

4 locations, PA and NJ

Dr. John Nesiba

Cherry Creek Oral Surgery
Denver, Colorado

Google Ads for Dental Procedures

No two dental or oral surgery practices along the Wasatch Front are alike — a cosmetic-focused office in Sugar House serves a very different patient base than a high-volume general practice in South Jordan or a specialty oral surgery center near the University of Utah. That's precisely why every marketing strategy we build starts from scratch. Whether your practice centers on implants, wisdom teeth removal, cosmetic dentistry, or comprehensive general care, we craft targeted strategies designed to bring you more of the cases you actually want.

For some Salt Lake City dentists, the goal is carving out more time for the procedures they find most rewarding. For others, it's sharpening focus on the services that drive the strongest margins. Whatever direction fits your practice best, we shape the strategy around your specific objectives — never a generic playbook pulled from a shelf.

Dentures Google Ad
Emergency Dentist Google Ad
Wisdom Teeth Removal Google Ad
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What we do

Unlock Dental Practice Growth with Our Proven
Dentists & Dental Surgeons Blueprint

Dental & Oral Surgery SEO

Strengthen your presence across Salt Lake City-area search results and consistently reach high-value patients who are actively searching for the services you provide.

Custom Websites for Dentists & Oral Surgeons

Modern, conversion-focused websites built to put your clinical expertise front and center — turning Wasatch Front browsers into booked appointments.

Google & Meta Ads

Reach the right patients at the right moment through data-driven, cost-effective ad campaigns calibrated for the competitive Salt Lake City dental landscape.

Social Media Management

Showcase your procedures, engage with local patients, and build a recognizable brand across the social platforms where Salt Lake City communities are already spending their time.

CRM for Dental & Oral Surgery Practices

Capture every inquiry, automate follow-ups, and manage your patient pipeline through our HIPAA-compliant CRM — purpose-built for busy dental front desks.

Email Marketing

Well-timed email and SMS campaigns keep your practice top-of-mind with Salt Lake City-area patients, driving booked appointments and strengthening long-term retention.

Dental & Oral Surgery SEO

Strengthen your presence across Salt Lake City-area search results and consistently reach high-value patients who are actively searching for the services you provide.

Custom Websites for Dentists & Oral Surgeons

Modern, conversion-focused websites built to put your clinical expertise front and center — turning Wasatch Front browsers into booked appointments.

Google & Meta Ads

Reach the right patients at the right moment through data-driven, cost-effective ad campaigns calibrated for the competitive Salt Lake City dental landscape.

Social Media Management

Showcase your procedures, engage with local patients, and build a recognizable brand across the social platforms where Salt Lake City communities are already spending their time.

CRM for Dental & Oral Surgery Practices

Capture every inquiry, automate follow-ups, and manage your patient pipeline through our HIPAA-compliant CRM — purpose-built for busy dental front desks.

Email Marketing

Well-timed email and SMS campaigns keep your practice top-of-mind with Salt Lake City-area patients, driving booked appointments and strengthening long-term retention.

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Our Proprietary CRM is Officially Authorized to Integrate with all EMRs

Your Practice Management System is the operational core of your office — and KloudMD, our proprietary CRM, is engineered to extend that core rather than compete with it. Instead of clunky workarounds, KloudMD delivers deep, reliable connectivity with the platforms Utah dental practices rely on most: Dentrix, EagleSoft, and Open Dental. It's a high-sync extension of your existing clinical workflow, not just another software layer stacked on top.

IDEXX Neo Banner
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions
Boca Raton Cardiology
Heart & Rhythm Solutions

Tech-First Dental Growth

PilotPractice is a tech-first agency through and through. We don't hand clients recycled white-label software — we provide a custom-built, proprietary platform engineered from the ground up for the specific workflows of high-growth dental practices.

HIPAA-First Security

Every patient interaction moves through ironclad encryption that exceeds both SOC 2 and HIPAA standards, keeping your clinical data and your patients' private health information fully protected.

Uninterrupted Practice Operations

Our "Zero-Friction" architecture means your front desk keeps running without downtime, patient flow stays uninterrupted, and you'll never face surprise "integration fees" when connecting to your existing software.

Unified Ecosystem Support

Rather than leaving you caught between competing software vendors, our team provides direct, coordinated support — ensuring your KloudMD CRM and Practice Management System work in sync from day one.

Future-Proof APIs

Future-Proof APIs

Official API frameworks for systems like Dentrix and Open Dental form the foundation of every integration we build, so your connection stays stable and reliable whether your software updates or your practice expands to additional locations across the Salt Lake Valley.

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See if Your Electronic Medical Record (EMR)
Integrates With Our System (CRM)

Keep your system. Lose the busywork

Everything You Need to Take the
Busywork Off Your Team’s Plate

Online Booking
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
Messaging
Reminders
Review Requests
Patient Intake Forms
Reminders
Appointment Deposits
Scheduling
Online Booking
Marketing Performance
Lead Volume
Missed Calls
Ad Performance
Google Reviews Management
Most Requested Procedures
platform
Communications
Messaging
Reminders
Review Requests
Forms
Patient Intake Forms
Reminders
Payments
Appointment Deposits

We Know the Dentistry Market Inside and Out

We specialize in marketing high-ticket procedures.
Wisdom Teeth Removal
Tooth Extractions
Root Canal
Bone Grafting
Veneers
Dental Crowns
TMJ Surgery
Wisdom Teeth Removal
Tooth Extractions
Root Canal
Bone Grafting
Veneers
Dental Crowns
TMJ Surgery
Wisdom Teeth Removal
Tooth Extractions
Root Canal
Bone Grafting
Veneers
Dental Crowns
TMJ Surgery

Fill Your Chairs with Our Proprietary
Dental Lead Management System (CRM) (CRM)

Convert website visitors into high-production patients with ease. Our system allows potential patients to text your practice, request cosmetic consultations, and inquire about specialized treatments like implants or clear aligners in real time—streamlining patient acquisition and keeping your hygiene and restorative schedules at peak capacity.
dashboard dashboard img-1 img-2 img-3 img-3 img-3

Seamless Patient Data Collection

1-Click Digital Intake Forms

Automated SMS & Email Follow-Ups

Transparent Out-of-Pocket Pricing

Instant Treatment Estimates

Call Tracking & Performance Analytics

Results Worth Showing Off
From Dentists

Dentists and oral surgeons across the Salt Lake City area trust PilotPractice for their growth

Urgent Dental Care

4 locations

When Urgent Dental partnered with us, their goal was clear: manage the high-volume demand across their four locations in Syracuse, Rochester, Buffalo, and Bradenton while maintaining their "Gold Standard" of 25-minute maximum wait times. By integrating our performance marketing with the KloudMD™ CRM, we empowered their team of 30+ employees to handle emergency inquiries with surgical precision.

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The Urgent Dental Success Story (By the Numbers):

240% Surge in Emergency Appointments: By dominating high-intent "dentist near me" and "emergency extraction" searches in both New York and Florida, we filled their same-day schedules across all four markets simultaneously.

14x Return on Ad Spend (ROAS): We tracked every digital inquiry from the initial "toothache" search to the final payment, ensuring their marketing budget was hyper-optimized for high-production emergency procedures like root canals and extractions.

50% Reduction in Front-Desk Phone Fatigue: With KloudMD's 24/7 automated text-to-schedule features, their 30-person staff spent less time on manual intake and more time on immediate patient stabilization.

92% Patient Retention Rate for Follow-ups: By automating the transition from "emergency relief" to "permanent restoration" reminders, we helped Urgent Dental convert one-time emergency visitors into long-term patients for crowns and bridges.

Reporting, All in One Place

Get a 360-degree view of your Salt Lake City practice's growth. Monitor your lead flow, ad spend, and online reputation through a single dashboard that integrates:

  • Paid Media: Meta & Google Ads
    performance.
  • SEO Health: Google Search
    Console & Analytics.
  • Practice Vitals: Lead volume,
    missed calls, and patient reviews.
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Why Top Dental & Oral Surgery Practices
Trust Pilotpractice

Dental & Oral Surgery Marketing Experts

Dental and oral surgery marketing is all we do — which means we understand your procedures, your patients, and exactly what it takes to grow a thriving practice in a market as active as Salt Lake City. From implants to wisdom teeth removal, every campaign we build is purpose-made for practices like yours. No recycled templates, just proven strategies grounded in real dental industry expertise.

Transparent Reporting, Clear ROI

Every dollar of your marketing budget deserves full accountability. We deliver clear, transparent reporting that tracks performance and ROI in real time — giving Salt Lake City practice owners the visibility they need to make confident, well-informed decisions.

Custom Strategies for Dental & Oral Surgery Practices

Salt Lake City's dental market is diverse, from family-oriented practices serving the rapidly growing suburbs of Herriman and Riverton to specialty centers closer to downtown. Your marketing strategy should reflect your specific identity. We build tailored plans grounded in your services, patient demographics, and growth goals — whether you operate a multi-provider clinic or a focused oral surgery center.

Lead Management Built for Dental Success

A delayed response to a new patient inquiry is often a lost patient. Our system captures leads the moment they come through your website and immediately triggers automated email and text follow-up — so your team connects fast, fewer opportunities slip away, and more Salt Lake City patients walk through your doors.

Dental & Oral Surgery Marketing Experts

We specialize exclusively in dental and oral surgery marketing, which means we bring genuine fluency to your procedures, your patient journey, and the competitive dynamics of growing a practice. Every campaign is built specifically for practices like yours — not adapted from a generic healthcare template.

Transparent Reporting, Clear ROI

Full transparency on marketing performance isn't optional — it's the standard we hold ourselves to. Real-time reporting tracks your ROI clearly and consistently, so you always know what's working and where your budget is going.

Custom Strategies for Dental & Oral Surgery Practices

A multi-provider dental group and a solo oral surgery center have fundamentally different needs, and your strategy should reflect that. We build tailored marketing plans around your specific services, patient demographics, and growth targets — designed to fit your practice, not the other way around.

Lead Management Built for Dental Success

Speed matters when a prospective patient reaches out. Our lead-capture system pulls inquiries directly from your website and fires off automated email and text follow-up immediately — keeping your team responsive and making sure fewer new patients slip through the cracks.

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Dental Marketing
Expert

Working exclusively with healthcare practices means your growth is the only outcome we're optimizing for — not split across industries or diluted by unrelated clients. We build results-driven partnerships and deliver the precision marketing your specialty demands.

100+

Healthcare Brands
Built and Thriving.

10M+

Ad Spend Successfully
Managed Annually

3500+

Keywords on the
First Page

The Growing Dental & Oral Surgery Industry & The Need for a Strong Online Presence

Industry Overview

The dental and oral surgery industry continues to grow rapidly, driven by increasing demand for services such as implants, cosmetic dentistry, orthodontics, wisdom teeth removal, and other specialty procedures. As technology advances and more patients seek elective or restorative care, practices face a highly competitive market—especially in urban and suburban areas.With more providers offering similar services, standing out and attracting the right patients has become increasingly difficult. High-value procedures like dental implants and oral surgeries require strong trust and credibility, which starts with your online presence. Simply offering great care isn’t enough anymore—strategic marketing is essential to growing your practice.That’s where a dedicated dental and oral surgery marketing agency makes all the difference. By improving visibility, building trust, and streamlining lead generation, we help practices attract the right patients and grow sustainably.

Why a Strong Online Presence is Crucial

patients search Google before choosing a provider. Online reviews are critical, with 90% of patients reading them before booking. Social media also plays a growing role: patients follow practices on Instagram and Facebook, and video content is a powerful trust-builder.At the same time, dental-related keywords are becoming more competitive, making Google Ads and SEO essential for staying visible. A modern, well-optimized website can convert up to 5x more than an outdated one — often being the difference between a new patient or a missed opportunity.In today’s competitive environment, working with a dental marketing agency isn’t just helpful — it’s necessary for attracting high-value patients and ensuring long-term success.

Marketing Agency for
Oral Surgeons and DentistsThe FAQs

Do I need a new website for my dental or oral surgery practice?

Not necessarily. If your existing website looks professional and converts visitors effectively, we're happy to work with it. That said, if a rebuild makes sense, we can deliver a modern, high-converting website in just 6 weeks.

How long does PilotPractice take to build a website?

Through a streamlined, efficient process, we deliver custom, high-performing dental and oral surgery websites in 6 weeks — so your Salt Lake City practice isn't left waiting to make a strong first impression online.

How much does a new website cost?

Pricing depends on your needs, but our one-time website design fee is always under $5,000, making it an affordable solution for most practices.

How long before we start seeing new patients from marketing?

SEO can take up to 6 months to show strong results. However, with Google Ads, many of our clients start seeing new patient inquiries within the first few weeks — a meaningful edge in a competitive metro like Salt Lake City.

Will PilotPractice handle all of our incoming leads?

Yes. We provide a HIPAA-compliant CRM built specifically for dental and oral surgery practices. It includes automated lead capture, follow-up via text/email, and front-desk tools for tracking and managing every patient inquiry.

Is your CRM included in the marketing package?

Yes, access to our proprietary CRM is included at no additional cost for all active marketing clients.

Will our team have support if we need help?

Absolutely. You'll have a dedicated account manager, monthly check-in meetings, and response times of 24 hours or less for any requests.

What does the onboarding process look like?

We kick things off with an onboarding call and intake form, then move into strategy planning, website and ad audits, CRM setup, and tracking integration — structured so your campaigns launch within your first month.

Can you help us market both general and specialty services?

Yes! Whether your Salt Lake City practice is built around general dentistry, implants, wisdom teeth, sedation, or cosmetic procedures, we'll build custom campaigns targeting your highest-value services and most important growth goals.

Ready to grow your Dental Practice?

PilotPractice's dental and oral surgery marketing specialists build personalized strategies around the distinct needs of your Salt Lake City practice — from the services you offer to the communities you serve.

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PilotPractice in Action

Ready to Grow
Your Dental Practice
with Performance Marketing?

For Salt Lake City dentists and multi-specialty dental groups, PilotPractice builds tailored marketing strategies that generate higher-quality restorative leads, grow patient volume, and streamline clinical operations for maximum efficiency.

Why Choose a Dental-Specialized Growth Agency?

Fill Your Restorative Schedule We target high-intent searches for dental implants, crowns, and high-production restorative treatments to keep your chairs full and your revenue growing.

Slash No-Show Rates Our integrated KloudMD™ CRM automates the heavy lifting—sending personalized appointment reminders, digital intake forms, and pre-visit instructions to ensure patients show up on time.

Dominate "Smile Makeover" Leads Our campaigns capture patients actively seeking cosmetic transformations, positioning your practice as the local leader in clear aligners and veneers.

Data-Driven Practice Growth Stop wondering which ads are working. We track your marketing spend down to the specific procedure, ensuring a clear, transparent ROI for your practice.

Your Dental Marketing Partner in Salt Lake City, UT

Serving Dental practices across Salt Lake City and the surrounding area. Reach out and let’s grow your practice.

2150 S 1300 E #500, Salt Lake City, UT 84106
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Precision Marketing. Proprietary CRM. Proven Success.

Turn every call into a booked visit